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Torres & Co. Mobile Detailing

By Javier Nieto
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Published on
Duration
2 Weeks
Role
WordPress Developer
Home Page Desktop View
Home Page Desktop View
Services Page Desktop View
Services Page Desktop View
Service Detail Desktop View
Service Detail Desktop View
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Torres & Co. Mobile Detailing is a premium automotive detailing service based in the Tampa Bay area, specializing in mobile, on-location car care. The client needed a website that matched their high-end brand positioning — luxury, precision, and convenience — while converting visitors into booked appointments.

The Challenge

The primary goal was to build a conversion-focused site that communicated premium quality and allowed customers to book and pay for services entirely online, without any back-and-forth. The brand tagline "The Art of Automotive Revival" set the visual and copy tone: high-end, professional, and aspirational.

What I Built

The site was built with WordPress and Elementor, allowing the client full control over content after launch. Key features include:

  • Multi-step online booking powered by the Amelia plugin — customers select their vehicle type, choose a service package (Express Exterior, Full Detail, or Deep Detail), add premium services like ceramic coating or headlight restoration, and complete payment, all in one flow.
  • Transactional email notifications via Zoho ZeptoMail for booking confirmations and reminders.
  • Contact Form 7 for general inquiries and quote requests.
  • A curated portfolio gallery showcasing work on luxury vehicles (Lamborghini, Rolls-Royce, Aston Martin) to build trust with high-end clientele.
  • Clear service area coverage for Odessa, Lutz, Westchase, Trinity, Land O'Lakes, and New Port Richey.

Services Offered

PackageStarting Price
Express Exteriorfrom $80 (Sedan)
Full Detailfrom $100 (SUV/Truck)
Deep Detailcustom quote
Ceramic Coating+$400
Engine Detailing+$100

Outcome

A fully self-service booking experience that lets customers go from landing on the site to a confirmed, paid appointment without any manual intervention from the business owner — freeing Torres & Co. to focus entirely on delivering showroom-quality results.